Vince Lombardi

1913–1970 · Green Bay Packers head coach, five-time NFL champion

Vincent Thomas Lombardi (born 11 June 1913, died 3 September 1970) coached the Green Bay Packers from 1959 to 1967, winning five NFL championships and the first two Super Bowls, then spent the 1969 season as head coach in Washington. He co-wrote Run to Daylight! with W. C. Heinz and starred in the 1968 motivational film Second Effort, which Wikipedia notes has been called the best-selling training film of all time — which is precisely how a football coach became American management’s house philosopher. That afterlife is also why almost any punchy line about effort, winning or enthusiasm eventually finds its way to his name, sourced or not. This one had been going round for half a century before it reached him.

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