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Who really said it

We tend to overestimate the effect of a technology in the short run and underestimate the effect in the long run

Not securely Arthur C. Clarke — known as Amara’s law Roy Amara
Attribution status: Disputed Reuse status: Rights unconfirmed

This formulation is known as Amara’s law. Quote Investigator traces a wider family of sayings and finds that Clarke’s documented 1951 observation does not make this same short-run/long-run distinction.

Last verified 9 Nov 2026 · how we verify · spot an error?

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Disputed credit — copy with the correction

“We tend to overestimate the effect of a technology in the short run and underestimate the effect in the long run” — Known as Amara’s law; exact origin unresolved. Not authenticated as Arthur C. Clarke’s wording.

The slide-ready mistake: crediting this to Arthur C. Clarke. Use the credit shown above instead.

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We couldn’t establish where this was first published, so there’s no rights status to give. Credit it as shown above — just don’t present it as public domain, and get permission for commercial or published reuse.

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In context

Evoking the world of Roy Amara — American futurist. Theme: "We tend to overestimate the effect of a technology in the short run and underestimate the effect in the long run". Atmospheric and restrained, cinematic directional light, a muted period-appropriate palette, fine grain and texture. Compose with generous empty space for the quote and a small credit line. No lettering in the image itself.

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Minimalist editorial slide for the quote "We tend to overestimate the effect of a technology in the short run and underestimate the effect in the long run". Clean background, a single muted accent color, generous negative space, subtle paper or linen texture, no literal illustration — let the words carry it. Reserve clear space for a serif quote and a small credit line. No lettering in the image itself.

Provenance

The source

Source
Amara’s law; exact original publication unresolved
Evidence
Checked secondary citation; primary artifact not independently inspected

We tend to overestimate the effect of a technology in the short run and underestimate the effect in the long run.

Read the checked source

How we verified this

The precise first publication of this wording was not established. No public-domain clearance is asserted.

Rights status is our research, not legal advice — and copyright varies by country and edition. For commercial or published use, confirm with the rightsholder. See terms.

Fact-check

Often misattributed

Clarke wrote about the conservatism of predictions, but that is insufficient evidence that he originated this sentence.

Popular creditArthur C. Clarke

The popular credit needs the qualification explained above. Checked evidence ↗

Use the documented source wording and retain the attribution qualification. Checked evidence ↗

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Filed under

More provenance-checked quotes on the same theme, each with its reuse status.

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The author

About Roy Amara

Roy Amara

American futurist

Roy Amara was an American futurist associated with the Institute for the Future. His name is attached to the short-run/long-run technology maxim, although related formulations have a broader history.

For writers & researchers

Cite this

The primary source (Chicago)

O’Toole, Garson. “People Tend To Overestimate What Can Be Done In One Year…” Quote Investigator, January 3, 2019. Exact-wording attribution also compared with the Roy Amara reference article.

This verification page

Quotle.info. “Who really said ‘We tend to overestimate the effect of a technology in the short run and underestimate the effect in the long run’?” Last verified 9 Nov 2026. https://quotle.info/who-said/we-tend-to-overestimate-the-effect-of-a-technology-in-the/

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