Wikiquote assigns the exact line to “Fear and Loathing at the Super Bowl,” published in Rolling Stone in 1974 and collected in The Great Shark Hunt. The original magazine page was not independently inspected.
“When the going gets weird, the weird turn pro” — Attributed to Hunter S. Thompson, “Fear and Loathing at the Super Bowl” (1974); cited by Wikiquote, original magazine not independently inspected.
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In context
Evoking the world of Hunter S. Thompson — American journalist and author. Theme: "When the going gets weird, the weird turn pro". Atmospheric and restrained, cinematic directional light, a muted period-appropriate palette, fine grain and texture. Compose with generous empty space for the quote and a small credit line. No lettering in the image itself.
Minimalist
Minimalist editorial slide for the quote "When the going gets weird, the weird turn pro". Clean background, a single muted accent color, generous negative space, subtle paper or linen texture, no literal illustration — let the words carry it. Reserve clear space for a serif quote and a small credit line. No lettering in the image itself.
Provenance
The source
Source
Fear and Loathing at the Super Bowl
Evidence
Checked secondary citation; primary artifact not independently inspected
The cited magazine article dates from 1974 and remains under copyright. Only the short identifying sentence is reproduced.
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Hunter S. Thompson was an American journalist and author. His sports and political reporting helped define gonzo journalism.
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Cite this
The primary source (Chicago)
Thompson, Hunter S. “Fear and Loathing at the Super Bowl.” Rolling Stone, February 28, 1974; collected in The Great Shark Hunt (1979). Citation reported by Wikiquote; original not independently checked.
This verification page
Quotle.info. “Who really said ‘When the going gets weird, the weird turn pro’?” Last verified 9 Nov 2026. https://quotle.info/who-said/when-the-going-gets-weird-the-weird-turn-pro/