Who really said it
Thinking, Fast and Slow, “Thinking about life,” cited p. 402 (2011)
Last verified 9 Nov 2026 · how we verify · spot an error?
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Unconfirmed quote & credit
“Nothing in life is as important as you think it is when you are thinking about it” — Attributed to Daniel Kahneman, Thinking, Fast and Slow (2011), “Thinking about life,” p. 402; original page not inspected.
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In context
Evoking the world of Daniel Kahneman — 1934–2024. Theme: "Nothing in life is as important as you think it is when you are thinking about it". Atmospheric and restrained, cinematic directional light, a muted period-appropriate palette, fine grain and texture. Compose with generous empty space for the quote and a small credit line. No lettering in the image itself.
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Provenance
Nothing in life is as important as you think it is when you are Short excerpt
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Context
The cited sentence appears in the book’s discussion of evaluating life and happiness. It warns that the subject occupying attention can temporarily dominate judgment. Read in that setting, it concerns distorted weighting rather than the assertion that nothing in life matters.
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Transcribes the exact sentence and identifies its containing book or reported source.
The introduction describes biases of intuition and the aim of improving discussion of judgment; it does not include the cited chapter passage.
Documents Kahneman’s Princeton appointment, Nobel recognition, collaboration with Amos Tversky and death in 2024.
Documents his dates and research on judgment, decisions and cognitive biases; used for biography, not exact quotation proof.
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For writers & researchers
Thinking, Fast and Slow, “Thinking about life,” cited p. 402. 2011.
Quotle.info. Who really said 'Nothing in life is as important as you think it is when you are thinking about it'? Last verified 9 Nov 2026. https://quotle.info/who-said/nothing-in-life-is-as-important-as-you-think-it-is-when-you/